Mashup Cultures
2010 
Sonvilla-Weiss Stefan (ed.)
MASHUP CULTURES
Publisher: Springer Wien/New York
ISBN: 978-3-7091-0095-0
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About this book: This volume brings together an international community of cutting-edge thinkers and scholars with young researchers and students, proposing a colorful spectrum of media-theoretical, practical, and educational approaches to current creative practices and techniques of production and consumption on and off the web. Along with exploring some of the emerging social media concepts, the book unveils key drivers of participatory engagement by the User, who has irrevocably changed the previously mass-media-driven information landscape. Mashup Cultures thus presents a broader view of the effects and consequences of current remix practices and the recombination of existing digital cultural content for individuals, groups, institutions, and private-public organizations, prompting a rethinking of existing modes of operation. The complexity of this book, which appears on the occasion of the fifth anniversary of the international MA study program ePedagogy Design – Visual Knowledge Building, also by necessity, seeks to familiarize the reader with a profound glossary and vocabulary of Web 2.0 cultural techniques.